The Impact of Netflix Co-Production Models on Brazilian Film Narratives: Negotiating Artistic Integrity and Innovation

Abstract

This paper examines the impact of Netflix’s co-production models on Brazilian film narratives, focusing on the negotiation between artistic integrity and innovation in the streaming era. Netflix’s partnerships with Brazilian filmmakers have introduced new opportunities for global exposure, higher production quality, and genre diversification, but they have also raised challenges related to creative autonomy and cultural representation. Through an analysis of Netflix’s financial investments, storytelling strategies, and global distribution practices, this study explores how Brazilian filmmakers balance local authenticity with the demands of a global audience. Case studies of notable productions, such as 3% and Sintonia, highlight the successes and tensions within these collaborations. Additionally, the paper considers the broader implications of Netflix’s practices for the global film industry, proposing recommendations to preserve artistic integrity while fostering equitable and sustainable co-production models.