Digital Transformation and Data Privacy and Security: Challenges and Strategies for Enterprises
DOI:
https://doi.org/10.63593/LE.2788-7049.2025.06.007Keywords:
data privacy, data security, digital transformation, corporate challenges, data encryption, access control, data backup, regulatory compliance, management strategies, technological means, corporate trustworthiness, market competitiveness, case analysisAbstract
This paper investigates the challenges of data privacy and security faced by enterprises during digital transformation and proposes corresponding strategies. Through theoretical analysis and empirical research, the study explores the impact of data privacy regulations on digital transformation and how enterprises can protect data privacy and security through technological means and management measures. The results indicate that effective data privacy and security strategies can significantly reduce the risk of data leakage, enhance corporate trustworthiness, and boost market competitiveness. Specifically, enterprises that implement data encryption, access control, and data backup can reduce the risk of data leakage by 50% and increase customer trust by 40%. (Myeka, P.K.R., 2025)